Our summer intern team is officially on deck! We’re welcoming returning marketing intern Beau Robinson and new video intern JD Arterberry this season, and we’re so excited to help them develop their skills.
Anyone in the marketing industry will tell you videos continue to perform better and better, outpacing photography. If you’ve seen our previous blogs, you’ll know that vertical video format specifically is taking over. Whether portrait-oriented videos are selling a product or showcasing a celeb, they’re getting bigger and better across Instagram, Facebook, and Snapchat. But why is video (in any format) so important?