One sentence can speak volumes. Copywriters consider how and why they write content that may appear in a printed or digital ad, a blog for a website, social media posts, or a webpage about your brand. In short, a copywriter develops content for a brand, so every word positively develops the brand’s message. Copywriting walks hand in hand with public relations, content creation, advertising and marketing.
Have you met ZatzWorks? In spring 2018, an Alaskan-based video production company asked us to strategize their new website and re-engage their social media audience. While they had plenty of video content, Zatzworks didn’t have a huge online presence. We helped re-strategize their marketing and social media tactics to help grow their audience.
Last year, we collaborated with Gyro-Stabilized Systems (GSS) in partnership with our sister company, Rogue Aviation, to start our venture into aerial cinematography! (GSS provides the most advanced and sought-after gimbal technologies in the world to bring stable platform solutions for production, broadcast and cinema videos!) As our partnership grew, we began to realize not only does GSS create top-notch gimbals, but they have an amazing story that, unfortunately, was not getting heard.