With 2018 ending and 2019 just beginning, we thought it’d be fun to share a few of our 2019 design predictions!
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Happy New Year! The marketing world is gearing up for a new year and with that comes new trends and technologies! If we’ve learned anything from 2018, our old favorites might not be making the cut into next season (horizontal videos and images?! It’s time to say goodbye!). Check out our list below of some major trends to prepare your business for in 2019.
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Crafting the perfect social media post takes work. Each account requires something different, and every audience is unique. Your content may be INCREDIBLE, but people are not purchasing your service or viewing your feeds. However, the WHO, WHEN, and HOW are just as important as WHAT you post. Below are some free tips to improve social media engagement and, with time, may turn into improved business.
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Managing social media can be daunting, especially when using it for marketing. It can be tough to stick to a routine and continuously write and publish quality content for social media or blogging. When it starts to feel tedious… quality and quantity of content decrease. Whether you only use social media for personal use or for a brand or business, here are some tips we use to incorporate social media into our regular routine – simplifying the creating process and limiting stress!
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Nowadays it seems like everyone has a blog. Whether it’s a friend who talks about her summer travels, a coworker who blogs about baking, or even your grandma may have a blog about crafting. So how do you make your blog stand out from everything else that’s trending on the internet?
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Social media “stalking” is the newest way for anyone to figure out what your brand represents, what you’re selling and how you do it, before even meeting you. Your Instagram and Facebook might be your only chance to impress a possible new customer… kind of like how it’s your new “resume” for potential employers, who are looking at (and let’s be honest, forming an opinion of) your profiles for the type of person or brand that you are.
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Recently, we had the pleasure of collaborating with one of our Rogue Freelancers… Law Jackson. With over 15 years of experience in professional animation, Law is a storyteller just like us! He primarily works with animated videos and is quite the expert in making videos go viral online!
We’re proud to share a study guide that Law created about the “Anatomy of a Viral Video”, to help us all better understand how online videos go bonanza. Within the video is a breakdown of exactly what it takes… (it’s a lot more than you think!)
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Ever find yourself at a loss for words when it comes to writing captions to post on Instagram or Facebook? It’s called writer’s block… don’t worry, it happens to everyone. We’re here to remind you of what to be mindful of when that writer’s block shows up, and what tools you will need to keep your followers and friends engaged and informed on your social media accounts!
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It can sometimes feel that all social media posts are beginning to look the same. But now, you no longer need to fall into the trap of using the same three Instagram filters for that delicious picture of latte art! There are so many great tools out there (that are FREE!), that can take your Facebook posts and Instagram stories from average to WOWZA.
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You can now rent equipment from Rogue Creative Development! If you’re interested in renting any of our video and photo gear, including our RED Weapon 8K camera and Cooke Prime lenses, you’re in luck! We’ve got everything you need to create beautiful images and videos to help tell your story.
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Social Media can be a big, scary place, with one too many options… but there are tools out there that can help you. (Most of them are even free!) Here are 9 free Social Media Marketing tools that we’ve enjoyed and think you could really benefit from. If you don’t have an entire Marketing team to manage your Social Media accounts… save some of your own time and resources by signing up for some of these time-saver tools!
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You’ve probably heard the terms “social media influencers” or “Influencer Marketing” before. However, you may not be familiar with what these terms are referring to, why it’s important and how it relates to YOU. So, we put together a little introductory guide to help you get a better understanding of Influencer Marketing! (That’s just how much we care!) Read on for Influencer Marketing 101!
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Have you started a new business? Congrats! Don’t know how and where to start advertising? You’ve come to the right place! Advertising your new business can be tricky but with these helpful tips, you will be able to focus more time on what’s more important to you: your business!
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Did you know you could be using banned or limited hashtags without knowing it? Instagram has recently updated it’s algorithm (again…) and with that has limited our use of hashtags… not to mention they’ve also banned over 60,000 hashtags with no warning! The ban, also known as “The Instagram Shadowban,”means that using banned hashtags will make your post become ‘un-discoverable’ and place a temporary “shadowban” on your account that will affect future posts until Instagram releases the ban. This has been said to last anywhere from 24 hours to several weeks. Using just one banned hashtag could cause your posts to only be displayed to your followers (and not on hashtag feeds), and therefore will drastically reduce your engagement and number of likes.
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Social Media is a constantly changing world and if that scares you, it should! Being aware of your audience and staying up to date on social trends is very important when trying to build a social presence. If you are willing to learn and adapt with the ever-evolving Social Media platforms, you’re already ahead of the game. Here are a few tips to help you get started or help improve your current Social Media presence!
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We want to make sure that your profiles are looking amazing, and that you’re saving time by capturing the best photos you can from your phone! Because it really isn’t very hard! With a few settings to keep in mind, and a couple best practices to remember… your Instagram will soon be looking like a pro is handling it! The following tips will make sure they always look great!
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Recently we had the opportunity to rebrand LOT318’s with a new logo and complete brand package. LOT318 stands for “Loving Others in Truth” and is a non-profit organization dedicated to minister at risk youth and their community by empowering and educating them to see their worth and purpose.
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If you’ve been following our work over the past few months, you already know that BRASA Rotisserie is a new Peruvian fusion restaurant in Santa Ana, California that we have been fortunate enough to work with from their very beginnings. BRASA was created by the sibling duo, Victor and Francesca Begazo, who came from the family-owned franchise, Inka Mama’s! We have been so excited to produce their entire branding, marketing and design from the start to launch that we decided to document the process for others to check out! This Brand Report will walk you through each stage of how we created the branding, and developed marketing strategies for their business.
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In January, we kicked off the year with a Social Event that was meant to inspire our creative community and friends towards the Power of Storytelling! Of all the different ways to market yourself and your business, we believe that a compelling story is the most important tool you can have. If you were not able to join us that night, not to worry! We have made the Presentation portion of the night available to you right here. Feel free to watch over and over again!
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Humans love stories. Actually they live them! They’re what history is built upon and are what connects us all. As the oldest form of communication, a simple story can last a lifetime.
There are so many ways to tell a story and SO MANY stories to be told! There’s a story worth telling around every corner and each has a place and an audience that is interested in knowing MORE. What we’re trying to say is… YOUR story is worth telling! But of all the possibilities, what’s the right way to tell your story, or to who, and/or how?
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