Logos are foundational to a brand’s message. It creates a standard for advertisements, websites, and social media. From web to print, a logo alters someone’s perception of a brand and establishes an association.
Recently, we had the pleasure of collaborating with one of our Rogue Freelancers… Law Jackson. With over 15 years of experience in professional animation, Law is a storyteller just like us! He primarily works with animated videos and is quite the expert in making videos go viral online!
We’re proud to share a study guide that Law created about the “Anatomy of a Viral Video”, to help us all better understand how online videos go bonanza. Within the video is a breakdown of exactly what it takes… (it’s a lot more than you think!)
Did you know you could be using banned or limited hashtags without knowing it? Instagram has recently updated it’s algorithm (again…) and with that has limited our use of hashtags… not to mention they’ve also banned over 60,000 hashtags with no warning! The ban, also known as “The Instagram Shadowban,” means that using banned hashtags will make your post become ‘un-discoverable’ and place a temporary “shadowban” on your account that will affect future posts until Instagram releases the ban. This has been said to last anywhere from 24 hours to several weeks. Using just one banned hashtag could cause your posts to only be displayed to your followers (and not on hashtag feeds), and therefore will drastically reduce your engagement and number of likes.