social media assistant

The King of Social Media Content: Video

The King of Social Media Content: Video

Anyone in the marketing industry will tell you videos continue to perform better and better, outpacing photography. If you’ve seen our previous blogs, you’ll know that vertical video format specifically is taking over. Whether portrait-oriented videos are selling a product or showcasing a celeb, they’re getting bigger and better across Instagram, Facebook, and Snapchat. But why is video (in any format) so important?

Creating a Brand Identity with Social Media

Creating a Brand Identity with Social Media

There are so many businesses competing for consumers' attention. Why should they focus on your business over others? We know you have some great stuff to offer, but how will everyone else find out? Here are some tips for getting the most out of your social media presence.